The Women’s Lifting Club at Clemson University was seeking merch designs to use on their new t-shirts. They wanted the designs to feel girly, spirited, and weightlifting-oriented. The first design was also used as an opportunity to create an official logo with Clemson, and with the help of other team members and Clemson’s brand management team, the designs below were created. The second design was made to be sold at an event hosted with Supreme Nutrition, keeping in mind the intersection of the two brand’s identities.