MARKETING INTERN
Travel Webinars
As a Marketing Intern at Travel Webinars, I contributed to enhancing the company’s online presence and marketing strategies. My tasks included conducting competitive analyses, managing social media content, and promoting webinars. I gained hands-on experience with Google Analytics and Facebook Ads, using data to refine our target audience and improve ad effectiveness. Additionally, I optimized SEO, designed user-friendly web pages, and developed content strategies to attract travel agents. This internship allowed me to hone my skills in digital marketing, data analysis, and content creation while supporting Travel Webinars’ mission to connect travel companies with agents.
ROLES & RESPONSIBILITIES
Here’s the breakdown…
- Competitive Analysis: Conducted competitive analysis to inform marketing strategy.
- Database Growth: Reviewed database and connected with clients on social media to build relationships.
- Content Creation: Created social media posts for webinar promotion, a series of webinar tips for LinkedIn, and edited copy for webinar invitations.
- Ads & Analytics: Worked in Facebook Ad Center to create and analyze ads and set up Google Analytics to track performance
- Website Development: Led the redesign of the homepage, created new pages, and updated content to enhance user experience.
GALLERY
